For businesses across the world, sustainability is no longer a matter of preference or good PR. Due to fast-evolving consumer behaviours and changes in government legislations, it’s become a defining factor in your company’s commercial capability.
Businesses ‘going green’ benefit not only the environment, but their company’s bottom line too – it’s a key strategy in many business growth plans. While the main cause for concern focuses on the health of our planet, introducing eco-friendly solutions can benefits your business massively. Here are three major reasons your business should utilise green packaging supplies.
1. Green packaging shows corporate social responsibility
Corporate social responsibility, or CSR, allows businesses to demonstrate their values, engage their employees, and communicate with the public about how they operate and make choices to ensure a sustainable future. This demonstrates an interest in wider social issues, rather than just those that impact your profit margins.
By adopting green packaging supplies, you’ll attract, and even retain customers who share the same values – and we know many do. In fact, 45% of UK shoppers are now actively interested in buying products that are better for the environment. So, if your product is missing that sustainability factor, you’re essentially alienating yourself from a large group of potential buyers.
1. Decrease carbon footprint & lower shipping costs
Global warming occurs when carbon dioxide (CO2), greenhouse gases, and other pollutants collect in the atmosphere and absorb sunlight and solar radiation that have bounced off the earth’s surface.
Fortunately, this is widely recognised as a concern for our planet and many brands have realised its’ time to take action.
With green packaging supplies, your business can reduce its single-use plastic, the volume of materials used and weight of each package for an eco-friendly solution.
But how does this lower your carbon footprint?
Not only are less materials being manufactured and therefore fewer CO2 emitted, but the lighter weights mean less transport emissions too. So, right from the manufacturing process through to the delivery of your package, the levels of CO2 being produced are smaller with green packaging supplies.
Even further at the end of life of the packaging, Swiftpak shows you how much paper waste your business has created and gives you the option to give back and re-plant the trees used.
And what about shipping costs?
Carriers tend to offer a range of delivery rates depending on product characteristics such as height and weight. Therefore, a reduction in weight (and often size) with green packaging supplies could cut your shipping costs down considerably.
3. Reduce waste & save money
Although protection should always be your number one priority, green packaging can streamline your design and remove any excess material. This helps to reduce waste and save money for your business, all in the form of material, operational and shipping costs.
For example, could you use a smaller carton to reduce materials and speed up the packing process? And what about your void fill solution? Could you reduce the amount being used to save weight while offering adequate protection? Or what about wrapping pallets, could you use less stretch wrap?
Green packaging supplies from Swiftpak
As a Certified B Corporation, our mission is simple. We take pride in helping other businesses implement green packaging for the reasons listed above. Our packaging expertise and wide range of green packaging supplies give us the ability to offer the very best solutions for our customers.
If you’re looking to enhance your brand with green packaging, contact us today – we’re always happy to help.