Helpful Insights

In such a competitive market like the food industry, it’s crucial to get your packaging right. Not only for practical and informational reasons, but to attract the right customers. This involves being a little creative.

We know, it’s come around fast hasn’t it - where has this year gone? 2022 is ever so near, and that can only mean one thing.

There are several adjustments you can make to the packaging supplies you use that will improve efficiency and vastly cut down costs - without compromising on quality or protection.

Since the beginning of COVID-19, the commerce sector saw a dramatic rise in its share of all retail sales, from 16 percent to 19 percent in 2020. (report published by UNCTAD – 3rd May). While the impact on traditional retail sales saw a huge fall of up to 22% across various sectors.

Packaging can make a real impact on how customers see your brand. Brands in the direct-to-consumer (D2C) market are now being more innovative than ever with their packaging, hoping to deliver an experience as they want to give customers more than just a product.

Did you know that consumers generally form their impression of a brand within 7 seconds? Research has shown that businesses that pay attention to their packaging report see at least a 30% increase in consumer interest.

As retail giants, restaurants, and entrepreneurs continue to make things easier for people looking to indulge in a plant-based diet, more and more will consider making the switch.

The Covid-19 pandemic has fundamentally changed the way we live and work over the past year and packaging for the food and drink industry has not been spared.

Packaging is crucial in gaining customers trust and loyalty. A perfectly well-designed package attracts customers attention, and this is why it’s important to make sure you are investing in good quality wholesale packaging.