Helpful Insights

Nowadays, product packaging goes far beyond the use of cardboard boxes and bubble wrap. It involves the process of evaluation, design, and optimisation to not only maximise product protection, but to ensure eco-friendliness and effective marketing too.

The ecommerce industry provides consumers with exceptional choice, accessibility, and flexibility, so it’s hardly a surprise that we’re purchasing more products online than ever before.

Since Covid-19 hit, ecommerce has dramatically increased in popularity. Before the pandemic, consumers would shop online through choice, but a year ago it became a necessity and has since developed into a consumer habit.

Even though pharmaceutical manufacturers pay a great deal of attention to making sure they are compliant with the important manufacturing practices and regulations when making drugs, pharmaceutical packaging can end up being an afterthought.

There’s no questioning the huge importance and impact that ecommerce has for many businesses worldwide. Not only does it offer an efficient and convenient way to market products, but serves many benefits over traditional commerce when it comes to maximising profits.

Similar to how pharmaceutical packaging is vitally important when it comes to protecting the fragile contents inside, medical device packaging is almost as important as the actual device itself.

Did you know that 62% of ecommerce brands start preparing for the holiday season in August? This is because packaging can play a huge part in your success during the festive period, so it is important to get it right.

Did you know it has been predicted that by 2025, 70% of consumers will be purchasing food and beverage products online? To meet the rising demand, many food and drink companies are building their online presence and remodelling their original food packaging designs in order to maintain freshness and quality.

As we learnt from last year, it is never too early to start thinking about seasonal packaging and making sure your business is prepared for the upcoming demand. This is especially important due to all the packaging shortages we have already experienced in 2021.