Packaging Trends

Scientists have been tracking atmospheric CO2 levels based on evidence that has been collected over six decades.

Packaging is the visual representation of a brand’s story; therefore, first impressions are crucial when it comes to crafting a unique and memorable brand experience.

E-commerce is continuously evolving. According to Statista, the United Kingdom has the most advanced e-commerce market in Europe! Therefore, staying ahead of the trend is crucial for business success, especially for electronics packaging design.

As the eCommerce market continues to evolve, so too does eCommerce packaging. To compete in this saturated market, businesses must stay ahead of the latest trends. In 2023, we expect to see even more developments in how products are packaged and shipped.

As we have discussed before, packaging is extremely important. It’s been said that customers actually form an impression of a brand within the first seven seconds from the moment they see it, and what do they see first? The packaging.

Introducing green products, lowering your carbon footprint, and minimising waste are all eco-friendly ways to help increase revenues as a business. Likewise, innovation has become a competitive necessity that enables growth in all areas of business.

We’ve reinforced the importance packaging has to the success of a business time and time again, but not because we like the sound of our own voice. We do it for a good reason, and that’s in the best interest of both our readers and customers.

‘Unboxing’ is where consumers unpack a product and show the process through photos or videos. The ‘unboxing experience’ was originally born on YouTube, where consumers would share videos of their experiences when opening a product for the first time.

The Covid-19 pandemic has fundamentally changed the way we live and work over the past year and packaging for the food and drink industry has not been spared.